About Heather

Where Psychology Meets Performance


As a therapist-turned-operator, I bring depth to founder coaching. My journey spans from counseling practice to the C-suite, including serving as SVP at Etsy where I led global teams supporting millions of entrepreneurs through an IPO.

My decade in startups taught me the raw reality of scaling companies and teams. I've built organizations from scratch, navigated hypergrowth, and helped transform a "scrappy little outfit" into a public company. This frontline experience, combined with my masters in counseling psychology, gives me unique insight into both the operational and human challenges founders face.

I work with visionary leaders who understand that peak performance requires mastering both the tactical and psychological dimensions of leadership. My clients—from early-stage founders to public company CEOs—value my ability to seamlessly move between deep personal development and practical business strategy.

I maintain a highly selective global practice, working intensively with exceptional clients who are building category-defining companies. When we choose to work together, you get my full commitment to your success—however you define it.

Based in the Berkshires, I work with clients worldwide via video and phone. Ready to explore working together? Let's talk.